- Feb 10, 2025
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KJT Launches ‘Sparq Intelligence’, an AI-Powered Solution Suite
ROCHESTER, NY, February 5, 2025 – KJT is delighted to announce the launch of Sparq Intelligence, an AI-powered suite of solutions to help brands navigate complexity, reduce uncertainty, and make smarter, faster decisions with AI moderation and digital twin modeling.
Sparq is an independent brand that was born out of KJT’s legacy to positively improve healthcare globally by establishing a distinct team to expand to serve industries like finance, retail, and consumer goods. Sparq’s purpose is simple yet bold: to provide brand teams with fast, actionable insights tailored to their unique needs without sacrificing the rigor and thoughtfulness that make those insights meaningful. Whether in healthcare or beyond, Sparq is ready to help uncover the insights that matter most.
What sets Sparq apart is its focus on humanizing AI—amplifying the human story behind the data. Its solutions are built to empower researchers and marketing teams, blending AI efficiency with to deliver insights that are fast, honest, and actionable.
- Connection: Using AI-driven interviews to uncover fast, candid insights from stakeholders.
- Prediction: Leveraging digital twin modeling to extend primary data, enabling better foresight and decision-making.
Both solutions are grounded in the best practices of traditional market research while delivering results in as little as a week or two—transforming the way insights are generated and used.
Learn more at sparqintelligence.ai
About KJT: KJT (www.kjtgroup.com) is an evidence-based healthcare consulting firm. We transform and empower businesses through evidence, insight, and collaboration. Founded in 2007, KJT employs more than 50 full-time staff across the United States and is 100% employee-owned.
About Sparq Intelligence: Sparq Intelligence (www.sparqintelligence.ai) is an AI-powered research brand dedicated to delivering fast, accurate, and actionable market insights with AI moderation and digital twin modeling. With a focus on scalable and structured solutions, Sparq leverages cutting-edge AI to meet the speed and efficiency demands of today’s decision-makers, driving innovation across industries.
Press Contact:
Dan Wasserman, COO & Head of AI Solutions
KJT Group, Inc.
777 Canal View Blvd.
Suite 1400
Rochester, NY 14623
www.kjtgroup.com
+1 585-624-8050
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Speed and accuracy are critical: decision-makers are often tasked to do more, with less. Decisions may be made without enough insight to guide strategy.


